Storytelling In The Health Sector

In this post, we tell you what is storytelling, when it is used and why it is becoming so important in the field of communication and marketing of the healthcare sector. The healthcare sector and the pharmacist are saturated markets in terms of communication, with consolidated brands competing with other emerging brands to attract the…

The Chatbot As A Psychologist In The Field Of Digital Healthcare

Chatbot for digital healthcare: virtual psychologists of users who understand their emotions In digital healthcare, chatbots are one of the most recent digital tools. In this article, we talk about chatbots programmed with psychological interpretation functions. The example of the Tess chatbot There are several chatbots created with the aim of monitoring patients’ mental health. One of the first…

Discover The 10 Best American Hospitals That Use Social Media As A Tool For Patient Involvement

Social media offer unlimited ways to interact with patients and the 10 American hospitals described below are going far beyond to build lasting relationships and online communities that certainly lead to greater retention and a long-term financial return. 10. Indiana University – Health Center (IU Health Center) The Health Center of the University of Indiana has an active social…