Marketing for aesthetic clinics requires high levels of digital competence. Patients interested in medical aesthetic will start finding the right doctor on the web 82% of the time. People are mainly looking to alleviate their medical condition or want to look better. As you want these prospects to return to your services, hence just by…
Sometimes, a marketing campaign within the health sector or any other sector, does not stop working. When this happens, it is easy to feel confused and frustrated. But just because an effort or a specific marketing campaign does not work does not mean that marketing does not work in the health sector. When you start…
Having a secure medical website today is a priority for us and for all our users. The fact of improving security in our medical website is something that will improve not only the perception and confidence of users but also improve Google’s. In this article, we explain why. In the process of designing a Web…
The beginning of the year is the perfect time to take stock of our medical marketing practices during the previous year. It is time to review our successes and failures. Review this information to enhance what has generated results and what will not allow us to make a plan to achieve the medical marketing objectives…
Marketing and advertising in the health sector are sometimes complex and confusing. The first steps can be discouraging, but they are the basis for future success. All health marketing strategies must be based on 5 key points. It is true that developing successful marketing for medical care is not easy and nobody ever assures us…
Always been more digital, but also more personalized, closer to the customer, more interactive, health communication will still undergo major changes in 2019. All pharmaceutical and health companies carry out a marketing plan to guide the actions that have to be carried out throughout the year. Here are the 10 health communication trends to consider…
In this article, we’re going to tell you about some really cool campaigns. There is one specific campaign that doctors must run. This works for any type of doctors, surgeons, chiropractors, dentists, orthodontist, orthopedic surgeons, etc. We will focus on Facebook campaigns and help you design the correct method of reaching to your patients. Here…